Step One: The Method
Because marketing is about meaningful connections, not "hacking" the system
The Essential Step One in the Birdcage proven system
Your personal playbook for crafting meaningful connections online
Invest in yourself with a 12-month journey priced at $1690, and watch as the doors to deeper audience engagement and thriving sales swing wide open.
LEARN In-depth Audience Profiling: Understand who you're talking to.
CREATE a Brand Strategy Toolkit: Create offers, features, benefits, values, vision, mission statements, aesthetics, and a brand voice that truly resonate.
DEVELOP a Content Persona: Craft an authentic online presence.
CREATE a Marketing Funnel: Turn your strategy into compelling storytelling.
Welcome to The Method
Terms & Phrases
The Strategy
What We'll Cover in The Method
Brand Strategy Template (Brand Bible)
Introduction & Examples
Who Are Your Audiences?
Demographics
Psychographics
Schemas
Audience Schema Quiz
Pain Points
Transformation
Segmenting
Chat GPT Prompts for Clarifying Audiences
Audience Question List
Example Strategy: Service Based
Example Strategy: Coaching Strategy
Example Strategy: Product Based
Introduction
Your Approach
Offering
Features & Benefits
Personality
Values
Mission & Vision Statement
Brand Essence
Brand Story
Brand Archetype
Brand Archetype Quiz
Brand Aesthetic
Brand Aesthetic Styles
Graphic Design Styles
Chat GPT Prompts
Discover Your Content Persona
The Brand Bible Tempalte
The Customer Journey Funnel (Intro)
Top of Funnel Breakdown
Middle of Funnel Breakdown
Bottom of Funnel Breakdown
Because it's the game-changer every marketer, business owner, leader and personal brand dreams of.
Offers that entice
Features and benefits that resonate
Values that define
Vision and mission statements that inspire
Aesthetics that captivate
A voice that echoes in the hearts of your customers
A brand aesthetic that instantly attracts
Ever feel like you're on a marketing merry-go-round, hopping from one platform to the next, chasing algorithms and trends? Break the cycle with The Method.
Here's what a current student has to say:
"I've invested A LOT into digital marketing courses before but they only talk about the platform tactics and that left me jumping around trying to work out posting times, hashtags, hooks etc... Without getting anywhere...
Birdcage Marketing School is the first time I've even heard about some of these strategy ideas and I was worried it would go over my head, but it's explained in such a way that I understood EVERYTHING and I don't even have to worry about platforms changing rules on me because my marketing is based on human psychology, not cheap and dirty 'hacks'."
Jordan R. | Bookkeeper, Coffs Harbour NSW
For those hungry for comprehensive knowledge, The Full Library™ offers an annual subscription for $2997 (with payment plans).
This is your all-in-one resource for continued learning, complete with bonuses that will elevate your marketing game.
With The Full Library™, you build a solid foundation with The Method, The Action, The Mindset and Launch Loud courses all included, and join a community dedicated to mastering marketing that truly connects.
Continue learning in the verified Birdcage Marketing School™ structure with Step 2: The Action and Step 3: The Mindset.
Freelance Marketer or Agency Owner? Create an insanely profitable business with Marketing Boss Academy.
Master digital platforms! Dominate social media, create viral content, expand your email list, run profitable ads, & craft winning websites. Transform your brand's potential into powerful, multi-channel marketing campaigns that resonate and convert.
$2,660
Embark on a journey to rewire your brain for success. This course is not just about acquiring knowledge; it's about transforming your inner narrative to achieve extraordinary results. The Uplevelling Step Three in the Birdcage proven system.
$2,660
MAKE MARKETING YOUR BUSINESS In this Birdcage Marketing School upgrade, Maddy takes you inside her successful marketing agency to show you everything you need to know to start and grow a successful freelance business or agency in 2024
$2,990